Focusing on stablecoins heading towards mainstream! PwC declares: Deepening cryptocurrency business expansion

PwC, one of the world’s four largest accounting firms, is preparing to make a significant impact in the cryptocurrency sector. According to a report by the Financial Times, as the US cryptocurrency regulatory environment gradually clarifies, PwC plans to deepen its service offerings for cryptocurrency clients.

Paul Griggs, Senior Partner and CEO of PwC US, stated that with the advancement of stablecoin legislation and regulators moving toward more constructive rule-making, providing a clearer framework for institutional adoption of digital assets, PwC will actively expand its cryptocurrency-related business.

Paul Griggs pointed out that the passage of the GENIUS Act in the US and the clarification of stablecoin regulatory rules are important catalysts for the company’s next phase of expansion: The GENIUS Act and the regulatory rules surrounding stablecoins are expected to significantly boost market confidence in this asset class and related products. He further emphasized that asset tokenization will inevitably continue to expand, and PwC cannot be absent from this ecosystem. This reflects a noticeably more proactive attitude from PwC toward the cryptocurrency industry compared to previous years. In the past, due to highly uncertain regulatory environments and frequent enforcement actions, accounting firms faced many difficulties in assessing risks and establishing compliance processes, which kept them at a distance from cryptocurrency businesses. However, with Donald Trump’s re-election as US President, the regulatory atmosphere has become more friendly, and the development outline of the cryptocurrency industry is gradually taking shape. The growth prospects for stablecoins, asset tokenization, and overall infrastructure have also improved accordingly.