🧩 Habits form when incentives disappear. That’s when defaults are chosen.
During bull markets, users act emotionally. They chase yields, rotate narratives, and tolerate friction because momentum masks inefficiency. But when markets slow, behavior changes. People stop experimenting and start repeating what works.
That’s the phase
$TON seems to be entering now.
Instead of testing every new DeFi primitive, users are settling into routines: swapping, rebalancing, providing liquidity without overthinking the process. These repeated actions quietly decide which protocols become infrastructure and