【Blockchain Rhythm】 Recently, there was an interesting piece of news—famous American fast-food chain Steak’n Shake announced that it has invested 10 million USD into Bitcoin. At the then-current market price, this was approximately 105 Bitcoins.
This is not a spur-of-the-moment decision but a strategic move. The company’s executives clearly position Bitcoin as a long-term store of value, not just a means of payment. They believe that this purchase can optimize the company’s capital allocation efficiency, which has also become an important driving force for expanding reserve funds.
Think about it, in the past, companies were somewhat cautious when talking about Bitcoin, but now even traditional fast-food giants are starting to include crypto assets in their asset allocation. What does this indicate? It shows that Bitcoin has gradually evolved from a marginalized concept to a mainstream asset class favored by large enterprises. Of course, Steak’n Shake’s move also reflects the quiet change in the overall business environment—more and more institutions recognize Bitcoin as a reserve asset.
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CoffeeNFTs
· 15h ago
Huh? Even fast-food restaurants are stockpiling coins, and I'm still considering whether to add to my position.
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pvt_key_collector
· 16h ago
Whoa, is this for real? Fast food chains are starting to stockpile crypto? Now even hamburgers will be valued in Bitcoin haha
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Traditional companies are really starting to take crypto assets seriously, this signal is quite strong
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Only 10.5 million for 105 Bitcoins? Looks like I need to save more, this amount is nowhere near enough to play
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Honestly, seeing McDonald's and others stockpiling crypto, I'm a bit worried about a bubble...
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Wait, are they hedging against inflation? Clever
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Fast food chains got in before I did, what am I supposed to do now?
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Mainstream companies entering the market usually start off hesitant, but then it becomes a real hit
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But to be fair, holding crypto should be viewed long-term; short-term volatility can scare off too many people
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Steak'n Shake's move this time is pretty aggressive, will other fast food chains follow suit?
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This is what institutional adoption looks like, it feels good to watch
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YieldChaser
· 16h ago
Even fast food chains are starting to stockpile coins. This mainstream trend is truly unstoppable.
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AirdropHunterWang
· 16h ago
Damn, even fast food restaurants are starting to stock up on coins. The pace is really fast.
BTC is really entering the market, just worried that there might be another black swan event next time.
Traditional companies are entering because they are optimistic, although I still think it's a bit ridiculous...
Wait, they spent 10 million to buy 105 coins? The market was pretty good at that time.
Now the institutions are moving, retail investors are still hesitating at the bottom haha.
I'm a bit worried that this might be another round of harvesting... but it definitely signals something.
Fast food chains are allocating BTC, which means it's really time to turn the page.
I have to admit, this time it does feel a bit different.
Fast food giant also stocks Bitcoin? Steak'n Shake invests $10 million to enter the market
【Blockchain Rhythm】 Recently, there was an interesting piece of news—famous American fast-food chain Steak’n Shake announced that it has invested 10 million USD into Bitcoin. At the then-current market price, this was approximately 105 Bitcoins.
This is not a spur-of-the-moment decision but a strategic move. The company’s executives clearly position Bitcoin as a long-term store of value, not just a means of payment. They believe that this purchase can optimize the company’s capital allocation efficiency, which has also become an important driving force for expanding reserve funds.
Think about it, in the past, companies were somewhat cautious when talking about Bitcoin, but now even traditional fast-food giants are starting to include crypto assets in their asset allocation. What does this indicate? It shows that Bitcoin has gradually evolved from a marginalized concept to a mainstream asset class favored by large enterprises. Of course, Steak’n Shake’s move also reflects the quiet change in the overall business environment—more and more institutions recognize Bitcoin as a reserve asset.