2026-01-16 16:33:14

The era of InfoFi is quite interesting, but I think the trend of Web3 creative agencies is making a comeback.

It's not that creators are disappearing, but now brands are not lacking farming mechanisms; what they truly need are people who can implement and execute effectively. This is the fundamental difference.

As a creator rooted in Web3, my recent idea is to collaborate directly with agencies and work on some long-term client projects. In fact, this is more meaningful than going solo.

Recently, I am mainly focusing on these areas. First is the execution capability that can genuinely help brands achieve results. Second is the possibility of long-term cooperation. Third is the actual role positions that are truly missing in the ecosystem.

It feels like the market is quietly adjusting, shifting from pure creator-driven to a combined model of agencies + creativity.

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rekt_but_vibing

· 11h ago

That's right, the golden age for solo creators has indeed passed. I'm also considering long-term collaborations, which are much more interesting than projects that just exploit opportunities.

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