I asked a few friends outside the crypto circle what has been the hottest recently, and their answers were quite interesting. Careful observation reveals that when big companies and sports teams start jumping on the meme bandwagon, it's often a signal. It's nothing profound; it's simply about watching when mainstream forces enter the scene. Brand owners usually don't follow trends blindly; their participation often reflects broader market sentiment and popular directions. This phenomenon is especially evident in the crypto community—when traditional brands start communicating with you using meme language, it indicates that this culture has already penetrated into the mainstream. It’s worth noting that the involvement of these major players not only boosts the hype but more importantly signifies that a certain type of asset or narrative may be entering a wider recognition. Instead of waiting passively, it’s better to actively observe these signals—they can sometimes help you catch market shifts.