Recently, there is a development worth discussing. A major social media platform announced plans to add cryptocurrency and stock price tracking features to user feeds. It sounds small, but it's actually not simple.

This platform currently has over 700 million users worldwide. To put it in perspective, what is the total number of Bitcoin holders globally? It's far less. So from a traffic perspective, this is indeed a significant entry point.

The issue is that they won't stop at just checking prices. There is a consensus in the industry: as cryptocurrency regulatory frameworks gradually mature, platforms like this are very likely to gradually open up trading and payment functions within this year. Once implemented, hundreds of millions of ordinary users could directly access assets like BTC and ETH.

What could this bring? Honestly, the potential impact might be even more powerful than ETF approvals. When ETFs were approved, they mainly opened the door for institutional investors, but this is directly aimed at the general public. Plus, with the inherent social attributes, it might accelerate the integration of crypto assets into daily life.

Of course, how and when they will push this still depends, but the signal is already clear. The industry's imagination space is indeed being unlocked.