Against the backdrop of increasing global economic uncertainty, gold has once again become the market focus. From approaching a historic high of $4,400 per ounce in October to subsequent technical adjustments, investors are pondering the same question: Will this gold rally continue? Is it too late to enter now? To answer these questions, we need to deeply understand the underlying logic driving gold’s trend.
Why Is Gold Continuing to Rise: Three Fundamental Supports
2024-2025 gold gains are approaching the highest in nearly 30 years, according to Reuters, surpassing 31% in 2007 and 29% in 2010. This is not a fleeting short-term hype, but the result of multiple factors working together.
Policy uncertainty triggers safe-haven demand
Ongoing tariff policies have directly boosted market risk aversion sentiment. Historical data shows that during periods of policy uncertainty (such as the US-China trade war in 2018), gold prices typically fluctuate within a short-term range of 5-10%. When market risk perception rises, investors tend to shift funds into more stable assets, with gold as a traditional safe-haven asset favored.
The inverse relationship between interest rates and real yields
The Federal Reserve’s monetary policy direction has a profound impact on gold prices. According to CME interest rate tools, there is an 84.7% chance of a 25 basis point rate cut at the December FOMC meeting. The logic behind this expectation is:
Lower interest rates → decreased dollar attractiveness → gold priced in USD relatively appreciating
More precisely, gold prices show a clear negative correlation with real interest rates. When nominal rates decline and inflation pressures persist, real yields fall, reducing the opportunity cost of holding gold, thus increasing its investment appeal. The price correction after the September FOMC meeting, where a 25 bps rate cut was fully priced in, is a reflection of this expectation.
Central banks’ increased holdings drive long-term demand
According to data from the World Gold Council (WGC), in Q3 2025, global central banks net purchased 220 tons of gold, a 28% increase quarter-over-quarter. Notably, in a five-year outlook survey, 76% of responding central banks believed their gold holdings would “moderately or significantly increase” over the next five years. This indicates a reassessment of gold’s value as a reserve asset by central banks worldwide.
Other Key Factors Driving Gold Price Upward
Besides the three core drivers above, the following factors also continue to play a role:
Global high debt environment leading to monetary policy shifts
By 2025, global debt totals $307 trillion (IMF data). High debt levels mean limited policy space for central banks, leaning towards easing monetary policy, which in turn suppresses real interest rates and indirectly enhances gold’s allocation value.
Long-term reassessment of the US dollar reserve status
When market confidence in the dollar wavers or the dollar weakens relative to other currencies, gold priced in USD can gain relative benefits, attracting more capital inflows.
Persistent geopolitical risks
Ongoing conflicts like Russia-Ukraine and instability in the Middle East continue to reinforce gold’s safe-haven status, often causing short-term volatility.
Market sentiment and capital flows
Continuous media attention and social buzz are attracting large amounts of short-term capital into gold markets, amplifying the upward movement.
Institutional Outlook on Future Trends
Despite recent technical adjustments, major global financial institutions remain optimistic about gold’s long-term prospects:
J.P. Morgan Commodity Team considers this correction a “healthy adjustment” and has raised its Q4 2026 target price to $5,055 per ounce.
Goldman Sachs maintains a target price of $4,900 per ounce by the end of 2026.
Bank of America recently raised its gold target price to $5,000, with strategists even suggesting a potential surge to $6,000 next year.
The jewelry retail sector also supports this outlook—domestic jewelry brands still quote above 1100 RMB/gram, with no significant decline observed.
How Should Investors Respond: Risk Awareness and Strategy Choices
After understanding the logic behind gold’s rise, the focus shifts to practical operations. Different investor groups should adopt tailored strategies:
For experienced short-term traders
Volatility provides good trading opportunities. In a highly liquid environment, short-term price directions are relatively easier to judge, especially around US economic data releases. Tracking economic calendar releases helps capture sharp surges or drops.
For novice investors
Be cautious with short-term trading. Gold’s annual average volatility is 19.4% (compared to the S&P 500’s 14.7%), making it as volatile as stocks. It is recommended to start with small capital, avoiding blindly chasing highs at peak levels. Frequent chasing and selling can quickly deplete initial capital.
For allocation-focused investors
If considering long-term physical gold holdings, be prepared for medium-term fluctuations. Although long-term bullish, short-term scenarios could see prices doubling or halving. Additionally, transaction costs for physical gold typically range from 5% to 20%, which should be factored into investment decisions.
Including gold in a portfolio is feasible but should not be over-allocated. Diversification strategies are more prudent than concentrated bets.
For maximum return-oriented investors
Consider holding long-term positions while capturing short-term price movements. Especially around key US data releases, volatility can significantly increase. This approach requires market experience and risk management skills.
Gold has long cycles; only on a scale of over 10 years can it fulfill value preservation and appreciation promises, but with intense intermediate volatility.
Gold priced in foreign currencies also involves exchange rate risks; USD/TWD fluctuations directly impact TWD-denominated returns.
Short-term factors (media buzz, capital flows) can trigger sharp swings, but do not necessarily indicate long-term trend continuation.
The key is that gold, as a “global trust” reserve asset, remains fundamentally supported by long-term factors. However, actual trading still requires caution regarding short-term risks, especially around US economic data releases and meetings. The current gold rally is not over, but entering the market must be done with a clear understanding of your risk tolerance.
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2025 Gold Price Outlook: The Logic Behind Breaking Historical Highs
Against the backdrop of increasing global economic uncertainty, gold has once again become the market focus. From approaching a historic high of $4,400 per ounce in October to subsequent technical adjustments, investors are pondering the same question: Will this gold rally continue? Is it too late to enter now? To answer these questions, we need to deeply understand the underlying logic driving gold’s trend.
Why Is Gold Continuing to Rise: Three Fundamental Supports
2024-2025 gold gains are approaching the highest in nearly 30 years, according to Reuters, surpassing 31% in 2007 and 29% in 2010. This is not a fleeting short-term hype, but the result of multiple factors working together.
Policy uncertainty triggers safe-haven demand
Ongoing tariff policies have directly boosted market risk aversion sentiment. Historical data shows that during periods of policy uncertainty (such as the US-China trade war in 2018), gold prices typically fluctuate within a short-term range of 5-10%. When market risk perception rises, investors tend to shift funds into more stable assets, with gold as a traditional safe-haven asset favored.
The inverse relationship between interest rates and real yields
The Federal Reserve’s monetary policy direction has a profound impact on gold prices. According to CME interest rate tools, there is an 84.7% chance of a 25 basis point rate cut at the December FOMC meeting. The logic behind this expectation is:
Lower interest rates → decreased dollar attractiveness → gold priced in USD relatively appreciating
More precisely, gold prices show a clear negative correlation with real interest rates. When nominal rates decline and inflation pressures persist, real yields fall, reducing the opportunity cost of holding gold, thus increasing its investment appeal. The price correction after the September FOMC meeting, where a 25 bps rate cut was fully priced in, is a reflection of this expectation.
Central banks’ increased holdings drive long-term demand
According to data from the World Gold Council (WGC), in Q3 2025, global central banks net purchased 220 tons of gold, a 28% increase quarter-over-quarter. Notably, in a five-year outlook survey, 76% of responding central banks believed their gold holdings would “moderately or significantly increase” over the next five years. This indicates a reassessment of gold’s value as a reserve asset by central banks worldwide.
Other Key Factors Driving Gold Price Upward
Besides the three core drivers above, the following factors also continue to play a role:
Global high debt environment leading to monetary policy shifts
By 2025, global debt totals $307 trillion (IMF data). High debt levels mean limited policy space for central banks, leaning towards easing monetary policy, which in turn suppresses real interest rates and indirectly enhances gold’s allocation value.
Long-term reassessment of the US dollar reserve status
When market confidence in the dollar wavers or the dollar weakens relative to other currencies, gold priced in USD can gain relative benefits, attracting more capital inflows.
Persistent geopolitical risks
Ongoing conflicts like Russia-Ukraine and instability in the Middle East continue to reinforce gold’s safe-haven status, often causing short-term volatility.
Market sentiment and capital flows
Continuous media attention and social buzz are attracting large amounts of short-term capital into gold markets, amplifying the upward movement.
Institutional Outlook on Future Trends
Despite recent technical adjustments, major global financial institutions remain optimistic about gold’s long-term prospects:
J.P. Morgan Commodity Team considers this correction a “healthy adjustment” and has raised its Q4 2026 target price to $5,055 per ounce.
Goldman Sachs maintains a target price of $4,900 per ounce by the end of 2026.
Bank of America recently raised its gold target price to $5,000, with strategists even suggesting a potential surge to $6,000 next year.
The jewelry retail sector also supports this outlook—domestic jewelry brands still quote above 1100 RMB/gram, with no significant decline observed.
How Should Investors Respond: Risk Awareness and Strategy Choices
After understanding the logic behind gold’s rise, the focus shifts to practical operations. Different investor groups should adopt tailored strategies:
For experienced short-term traders
Volatility provides good trading opportunities. In a highly liquid environment, short-term price directions are relatively easier to judge, especially around US economic data releases. Tracking economic calendar releases helps capture sharp surges or drops.
For novice investors
Be cautious with short-term trading. Gold’s annual average volatility is 19.4% (compared to the S&P 500’s 14.7%), making it as volatile as stocks. It is recommended to start with small capital, avoiding blindly chasing highs at peak levels. Frequent chasing and selling can quickly deplete initial capital.
For allocation-focused investors
If considering long-term physical gold holdings, be prepared for medium-term fluctuations. Although long-term bullish, short-term scenarios could see prices doubling or halving. Additionally, transaction costs for physical gold typically range from 5% to 20%, which should be factored into investment decisions.
Including gold in a portfolio is feasible but should not be over-allocated. Diversification strategies are more prudent than concentrated bets.
For maximum return-oriented investors
Consider holding long-term positions while capturing short-term price movements. Especially around key US data releases, volatility can significantly increase. This approach requires market experience and risk management skills.
Investment Reminders
Analyzing gold price trends requires considering multiple dimensions:
Gold has long cycles; only on a scale of over 10 years can it fulfill value preservation and appreciation promises, but with intense intermediate volatility.
Gold priced in foreign currencies also involves exchange rate risks; USD/TWD fluctuations directly impact TWD-denominated returns.
Short-term factors (media buzz, capital flows) can trigger sharp swings, but do not necessarily indicate long-term trend continuation.
The key is that gold, as a “global trust” reserve asset, remains fundamentally supported by long-term factors. However, actual trading still requires caution regarding short-term risks, especially around US economic data releases and meetings. The current gold rally is not over, but entering the market must be done with a clear understanding of your risk tolerance.