Should you do general traffic content?

My answer is, you absolutely should. This goes against common sense for many people. When it comes to general traffic content, people often think of low account weight and lack of verticality. Let me give an example: if 0xsun suddenly posts something bold and totally unrelated to crypto, no one would think this affects 0xsun’s positioning.

On the contrary, it makes the 0xsun IP more vivid and lively, and that’s the key.

Let me talk about the benefits of doing general traffic content:

From my own experience, I often post viral posts that have nothing to do with crypto, and it does not affect my account’s commercial value or positioning at all.

Because I’m a real person, I have many hobbies and unique perspectives in many fields. No one is born just to trade crypto.

People are multi-dimensional and complex.

The core is whether you truly have unique insights and perspectives on trading crypto. On that basis, doing some general traffic content is only beneficial for your account.

Another point is:

Not everyone can make general traffic content go viral. You really need unique viewpoints and impactful statements. That’s exactly the secret to traffic. Applying this to your crypto posts will greatly enhance your storytelling and viral potential.

By regularly creating general traffic content, it’s easier to get a feel for what makes a post go viral, and this sense applies to everything, including crypto content.