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BBVA expands strategic partnership with OpenAI to accelerate AI-native banking transformation
BBVA announces an expansion of its long-term partnership with OpenAI, launching a multi-year AI transformation plan that will cover ChatGPT Enterprise for 120,000 employees worldwide, a tenfold increase in deployment scale compared to before. This strategy aims to enhance customer experience, optimize operational processes, and drive the bank's full transition to AI-native technology through generative AI.
This collaboration will promote BBVA and OpenAI to co-develop new AI solutions to revolutionize customer interactions, empower frontline banking staff, accelerate risk analysis, and reshape software development and internal productivity tools. BBVA Chairman Carlos Torres Vila stated that this move will advance the bank into a new stage of "intelligent, personalized, proactive service," further strengthening its leadership in digitalization.
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