30e anniversaire de Pokémon : le marché des cartes Pokémon "tokenisées" est en plein essor, avec un revenu hebdomadaire de plus de 5,38 millions de dollars

Celebrating Pokémon’s 30th anniversary, the tokenized Pokémon card market is bustling with trading activity, with weekly earnings reaching $5.38 million. The platform stores physical cards in third-party vaults and issues tokens, combining RWA concepts to provide liquidity and security.

Pokémon’s 30th anniversary, impressive weekly revenue in the tokenized Pokémon card market

On the occasion of Pokémon’s 30th anniversary, the market for Pokémon card NFTs, also called “tokenized” Pokémon cards, is highly active. As of the week ending April 6, earnings reached $5.38 million, approaching the all-time high of September 2025.

Compared to six months ago, recent Pokémon card trading booms show structural differences.

Foreign media outlet “The Block” pointed out that the September 2025 peak was concentrated on a single platform, Collector Crypt, which issued tokens that caused a weekly surge. However, recent peaks have lasted for six consecutive weeks, with most earnings coming from well-known digital collectibles platform Courtyard.

Image source: The Block “Tokenized” Pokémon card market trading activity, earnings reaching $5.38 million as of the week ending April 6

The Pokémon card NFT market has regained vitality, closely tied to Pokémon’s 30th anniversary. Nintendo officially announced the global release of 30th-anniversary merchandise in 2026, confirming the inclusion of old back designs and popular cards from previous generations, and the NFT market has already reflected this commemorative demand early.

Tokenized Pokémon cards differ from profile picture NFTs

Unlike the previous years’ craze centered purely on virtual profile picture NFTs, transforming Pokémon cards into “tokenized collectibles” on the blockchain has become a feasible subcategory of real-world assets (RWA).

Taking Courtyard as an example, the platform stores physical Pokémon cards in third-party vaults and issues exchangeable tokens backed by physical cards, attracting collectors seeking liquidity while avoiding native cryptocurrency speculation risks.

• **Related report:**Selling a pack every 4 seconds! TCG market rapid growth, who are the clients of Collector Crypt and Courtyard

These platforms that enable open Pokémon card trading mainly use tokenization as a tool to provide liquidity, breaking away from the previous pure speculation mode of NFTs.

As Pokémon cards continue to be exchanged and physically delivered, the pricing functions of the on-chain market are validated, establishing successful models for tokenized intellectual property and collectibles.

It should be noted that the Pokémon card tokenization market is an independent secondary market, with no affiliation to Pokémon Company, Nintendo, or any other official entity.

Riding the Pokémon 30th anniversary wave, Courtyard’s annual revenue is estimated to reach $200 million

“The Block” estimates that, if earnings sustain current levels, Courtyard’s revenue in 2026 could reach $200 million, surpassing most mid-sized NFT trading platforms in 2021, and marketing expenses are significantly reduced because the platform’s demand is directly driven by the physical card market boom, without needing to re-promote profile picture NFTs.

Courtyard’s short-term risk is that the bull market for physical cards may stagnate. But in the long run, the current trend indicates that “tokenized collectibles” have found a product-market fit, with potential to create new business models for sports cards, luxury watches, and other categories.

Image source: Courtyard Pokémon card tokenization trading on Courtyard

Physical Pokémon stores face security challenges; tokenization offers a safer alternative

Recently, amid the boost from Pokémon’s 30th anniversary activities, physical stores face security issues. According to BBC, several Pokémon card shops across the UK have experienced break-in robberies. For example, stores in Cheshire and Bristol have been targeted, with some losing inventory worth tens of thousands of pounds.

• **Related report:**No jewel thefts, only Pokémon cards! UK experiences series of smash-and-grab robberies, causing heavy losses for stores

In the face of theft risks for physical Pokémon cards, the tokenization market offers a contactless, relatively secure ownership and trading option.

By entrusting high-value cards to professional custodians and converting them into on-chain tokens, collectors can continue participating in the card trading market while reducing theft risks.