Polestar will challenge Germany's high-performance elite brands, directly confronting BMW M and Mercedes-AMG.

K-LinePoet · 2026-03-10T10:41:42+00:00

Polestar plans to launch four new models over the next three years, aiming to challenge German high-performance brands. The new models include the Polestar 5, the station wagon version of the Polestar 4, the second-generation Polestar 2, and the Polestar 7, focusing on the high-performance and pure electric luxury GT market. The plan is to enhance brand positioning through chassis improvements and acceleration experience.

K-LinePoet

2026-03-10 10:41:42

Abstract generation in progress

IT Home February 25 News, on February 24, local time, according to foreign media Motor1, Polestar will launch four new vehicles within three years, with a single core goal — to challenge German high-performance brands.

According to the plan, the Polestar 5 will officially debut in 2026, while the Polestar 4 will launch a new version, expected to be a station wagon. In 2027, the second-generation Polestar 2 will be released, followed by the compact SUV Polestar 7 in 2028, further expanding the brand’s commercial lineup.

This product offensive has previously faced financial pressures, including a $900 million investment from parent company Geely Holding (IT Home note: current exchange rate approximately 6.2 billion RMB).

The report mentions that Polestar’s strategy is not just about recovery but a comprehensive upgrade. Polestar CEO Thomas Ingenlath clearly stated that the company will directly compete with BMW M and Mercedes-AMG. To this end, Polestar plans to develop the BST “Beast” badge, currently limited to the Polestar 2 limited edition, into an independent high-performance sub-brand.

Future high-performance models will feature more aggressive chassis tuning, track-oriented handling settings, and deliver faster acceleration experiences. The Polestar 2, 3, and 4 will all have high-performance variants.

The Polestar 5 is also expected to introduce a more aggressive version, targeting the Audi RS series and the latest high-performance pure electric flagship models.

As a flagship for the new phase, the Polestar 5 will be equipped with a 112kWh battery and an 800V high-voltage architecture. The performance version will produce 884 horsepower and approximately 1015 N·m of torque, positioning it in the pure electric luxury GT market.

A more powerful version of the Polestar 4 will follow. The new-generation Polestar 2 is expected to transform into a traditional sedan, with body dimensions possibly exceeding the current approximately 4600mm, and will launch a version comparable to Tesla Model 3 Performance.

The final debut, the Polestar 7, is positioned in the high-end compact C-SUV market, aiming to further enhance the brand’s influence in the zero-emission field.

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