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Unprecedented! Prediction market giants' valuations soar to $200 billion. On the eve of war and the election, smart money has already moved in.
A valuation race is currently unfolding in the prediction market sector. Market analysis indicates that two leading platforms, Polymarket and Kalshi, are recently engaging with potential investors, each valued at around $20 billion. Just a few months ago, in November 2025, Polymarket’s funding valuation was still at $12 billion, and Kalshi’s valuation at the time of its December 2025 funding round was $11 billion. The near doubling of valuations in such a short period is itself a strong market signal.
Data is the most honest judge of this competition. As of the end of February 2026, the total nominal trading volume of global prediction markets reached $127.5 billion. Polymarket led with $56.07 billion, followed by Kalshi with $44.71 billion, together accounting for nearly 80% of the market share. The formation of this landscape stems from two very different growth paths.
Kalshi demonstrates explosive growth. In 2024, its total annual trading volume was about $1.9 billion, a relatively low base. By 2025, this figure skyrocketed to approximately $23.8 billion, an increase of over 11 times. The growth trend is vividly reflected in monthly data: from $2.86 billion in September, to $4.39 billion in October, and a record $6.58 billion in December. In January 2026, its monthly trading volume even surpassed $10.4 billion. Sports event contracts are its main driver, contributing about 81% of the volume. User growth is equally remarkable, with monthly active users jumping from 600,000 to over 5.1 million.
Polymarket, on the other hand, represents native crypto-focused growth. Its cumulative trading volume advantage is clear, surpassing $59.9 billion as of March 9. Its total user base grew from 40,000 in 2024 to 2.31 million. Its trading trajectory shows pulse-like bursts: after reaching a monthly record of $4.266 billion in October 2024, it surged again in September 2025, with January and February 2026 volumes hitting $7.658 billion and $7.9 billion respectively. In political and crypto event sectors, Polymarket maintains liquidity advantages, with some weekly trading counts accounting for up to 57%.
The core difference lies in their business models. Kalshi, regulated by the CFTC, focuses on compliant USD trading, covering over 42 US states and excelling in sports markets. Polymarket leverages its crypto-native nature, leading in political and crypto event markets. This differentiated competition has collectively pushed the weekly trading volume of the entire market into the tens of billions of dollars.
The ecosystem arms race is equally fierce. Kalshi, leveraging its regulatory edge, has formed strategic partnerships with institutional trading platform Tradeweb, acquiring minority equity and embedding real-time probability data into its system; retail broker Robinhood is its largest traffic source, contributing over 50% of volume in late 2025; additionally, it has exclusive data partnerships with mainstream media like CNBC and CNN.
Polymarket’s strategy emphasizes data output and entertainment penetration. It partnered with social platform X as its official prediction partner; received a strategic investment of up to $2 billion from Intercontinental Exchange, integrating its data into financial products; and signed multi-year exclusive agreements with TKO Group, becoming the official prediction market for UFC and other events. In January 2026, its data began to be distributed to media outlets like Barron’s and The Wall Street Journal under Dow Jones. Interestingly, both platforms are official partners of the NHL, and Google has integrated data from both.
This dual-hero race is transforming prediction markets from a niche tool into a mainstream information and risk management platform. It is not only changing valuation logic in the crypto industry but also providing traditional finance with unprecedented real-time signals. If the next funding round proceeds smoothly, combined with current geopolitical tensions, upcoming World Cup, and US elections—major events—these two platforms’ data are likely to be further refreshed in 2026. For investors tracking macro trends and capital flows, this track’s temperature warrants ongoing observation.
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