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Well-known figure in real estate investment, Grant Cardone, has recently made a big move. His investment company announced an additional $10 million investment in BTC, which will be incorporated into the company's hybrid asset allocation system.
Interestingly, Cardone has not put all his chips into a single asset. He emphasizes the company's long-term strategy of holding a combination of high-quality institutional-grade real estate assets and Bitcoin. In other words, this is an experiment in combining traditional assets with digital assets.
This move reflects an interesting phenomenon: major players in traditional capital markets are beginning to take BTC seriously as part of asset allocation. Real estate and Bitcoin may seem worlds apart, but in the eyes of institutions, they are both vehicles for long-term preservation and appreciation of value. One represents tangible assets, the other digital assets; holding both can complement each other across different market cycles. This allocation approach may serve as a reference for other investors seeking asset diversification.