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When fake reviews become a weapon: How extortionists weaponize platform credibility
Google Maps is drowning in fabricated ratings. Scammers flood businesses with fake appraisals—some glowing, some brutal—then demand payment for "removal." It's protection racket 2.0.
The irony? Traditional platforms rely entirely on centralized moderation to fight this. They flag content, remove bots, issue bans. Rinse and repeat. Yet the problem persists because the incentive structure is fundamentally broken.
This is exactly why decentralized reputation systems matter. On blockchain-based platforms, review history becomes immutable and verifiable. You can't just delete inconvenient feedback. Stake mechanisms make extortion economically irrational—reviewers risk their collateral if caught lying.
Google, Yelp, and similar platforms face a tough choice: Either invest massively in AI moderation (which always lags), or redesign trust from the ground up. The businesses paying ransom aren't looking for band-aid solutions anymore.