BSC has recently maintained high popularity, with various new projects launching one after another. A certain popular project launched some time ago has attracted particular attention — it quickly dropped from a peak of 57m to 1.4m in a short period. Behind such projects often lie specific cultural cores. For example, this project incorporates classic Japanese internet meme elements and has a cultural foundation worth hundreds of millions locally, which gives it a unique community appeal. Today, these types of projects are starting to take new actions, and market participation is also increasing. If you're interested in the BSC ecosystem, projects that integrate cultural attributes are worth paying attention to — they allow you to observe the flow patterns of on-chain hotspots and see how cultural memes empower crypto projects. Whether from a market perspective or community operation standpoint, there is room for learning.