Which Digital Bank Yields the Most in 2024? Complete Profitability Comparison

When it comes to making your money work for you, the choice of financial institution makes all the difference. In 2024, the question many Brazilians ask is: which digital bank yields the most? The answer isn’t simple, as it depends on the investor’s profile and how long they are willing to keep their resources invested.

The Truth About Profitability: Why Leaving Money Idle Is No Longer an Option

Simply keeping money in a checking account or even in traditional savings has become insufficient given current economic scenarios. Savings, with its 7.41% per year plus the Referential Rate (which is currently zeroed out), does not keep pace with the earning potential offered by modern digital banks.

Digital banks have emerged as a revolution in the Brazilian financial market, precisely because they can automatically offer daily yields linked to much more dynamic indices. They combine ease of use with real investment opportunities through intuitive apps.

How Does Yield Work in Digital Banks

The main difference lies in the use of the CDI (Interbank Deposit Certificate) as the calculation basis. This index, which closely follows the Selic rate, is updated daily – unlike savings, whose yield is calculated monthly only on the deposit’s anniversary.

When a bank offers 100% of the CDI, it means you will receive the full value of that index. Some go further and offer 105%, 110%, or even 113% of the CDI, amplifying your gains even more. In practical terms, this represents an annual return of approximately 10% or higher, depending on the interest rate scenario.

The difference may seem small on paper, but over 24 months, R$ 1,000 invested at 100% of the CDI generates a significantly higher return compared to the R$ 129.29 annually from traditional savings.

The Main Contenders: Which Digital Bank Yields More?

Options with Progressive Yield

Neon stands out as one of the most aggressive in its profitability policy. It starts offering 100% of the CDI and, every six months, increases this percentage until reaching 113% – the highest rate found in the market. The gain is gradual, but those who keep resources longer will be rewarded.

Similarly, Mercado Pago offers 100% of the CDI to everyone, but those who subscribe to Meli+ and maintain balances above R$ 1,000 monthly receive 105% of the CDI. It’s a strategy that rewards customer loyalty.

Alternatives with Good Cost-Benefit

PicPay, which has been around since 2012, has established itself as a reliable platform with yields of up to 102% of the CDI. Additionally, it offers an interesting “Piggy Banks” feature for organizing personal financial goals.

Nubank, one of the largest digital banks in the country, consistently delivers 100% of the CDI. Its differential lies in its structure: the money is invested in Federal Public Securities and yields on all business days after the first month, not just on deposit anniversaries.

Specialized Solutions

99Pay, linked to the mobility app 99, offers up to 110% of the CDI for balances up to R$ 5,000. Besides attractive returns, it adds cashback on rides and recharges, creating an ecosystem of benefits.

PagBank, the platform of PagSeguro, keeps its simple and efficient “Rendiment Account” with 100% of the CDI automatically after 30 days of deposit.

Iti, from Banco Itaú, provides 100% of the CDI from the first business day in the “My Goals” feature, offering flexibility for those who want to start earning immediately.

Banco PAN adopts a stepped approach: in the first 30 days, it yields 10% of the CDI, then jumps to 100%. With a minimum balance of just R$ 30, it is accessible to most Brazilians.

Comparative Analysis: Profitability Versus Additional Benefits

When deciding which digital bank yields more, you should not consider only the nominal yield rate. Some offer features that add real value:

• Goal organization: Nubank and Iti allow you to separate money by objectives
• Loyalty programs: Mercado Pago with Meli+, 99Pay with cashback
• Immediate yield: Iti starts from the first day; others require 30 days
• Minimum limit: PAN with just R$ 30; 99Pay with up to R$ 5,000 for maximum rate

The ideal choice will depend on your behavior: if you save money long-term, Neon with its 113% cumulative rate is superior. If you seek flexibility and multiple benefits, Nubank or Mercado Pago may be better. If you want to start with little, PAN is accessible.

CDI versus Savings: The Difference That Matters

The CDI is not just a number; it represents the real-time state of the financial market. While savings operates with a fixed formula (70% of the Selic + TR), the CDI varies daily and reflects actual economic conditions.

In a high Selic scenario, like the current one, this difference materializes into concrete gains. An investor choosing 100% CDI can earn between R$ 200 to R$ 400 more per year per R$ 1,000 invested compared to savings.

Trends and Strategy for 2024

The digital banking market continues to evolve. In 2024, the trend is to offer not only higher yields but also integrated experiences – combining automatic investments with financial organization tools.

To maximize your returns, consider:

1. Compare your specific situation: The bank that yields more numerically may not be the best for you
2. Consider the duration: Stepped products like Neon reward patience
3. Evaluate extra features: Cashback and goal organization have real value
4. Think about diversification: Having accounts in multiple digital banks can optimize returns
5. Monitor changes: Institutions constantly adjust their rates as the interest scenario changes

Conclusion: Answering Which Digital Bank Yields More

The definitive answer to which digital bank yields more is: it depends on you. Numerically, Neon leads with its progressive 113% of CDI. But in terms of balance between yield, accessibility, and features, Nubank and Mercado Pago offer very competitive proposals.

The important thing is to recognize that the era of leaving money idle is over. Digital banks democratized access to returns previously restricted to large investors. In an environment of high interest rates, every percentage point counts. The difference between 100% and 113% of CDI may seem marginal, but over the years, compounded daily, it represents a substantial difference in your wealth.

The recommendation is simple: choose the digital bank that best aligns with your profile, open your account today, and make your money work. In 2024, standing still means falling behind.