XRP faces selling pressure and weak retail demand, investor sentiment becomes cautious.

Since the second half of 2025, XRP has shown a明显的疲软态势 in the market. Although the Crypto Assets market as a whole has exhibited Fluctuation, the price movement of XRP is more affected by the dual influence of risk-off sentiment and weakened demand from retail investors.

Risk aversion sentiment suppresses XRP

As macroeconomic uncertainty increases, investors generally tend to reduce exposure to high-risk assets. XRP, as one of the digital assets with high liquidity, is significantly affected by changes in global financial market risk appetite. In the recent market fluctuations, both the trading volume and open interest of XRP have declined, reflecting that investors are more inclined to choose stable assets or watch the market in the face of potential risks.

Risk aversion sentiment not only affects the trading strategies of institutional investors but also keeps retail investors cautious. Data shows that the average daily trading volume of XRP has decreased by about 15% to 20% compared to previous months, indicating a decline in market activity. This emotional selling pressure may continue in the short term, leading to increased price fluctuation.

Weak Retail Demand

In addition to the decline in risk appetite, weak retail demand is also an important reason for the recent pressure on XRP. In recent years, retail investors' interest in Crypto Assets has gradually shifted towards emerging tokens and the NFT market, while XRP's price advantage and innovative attributes have failed to attract new users to participate to some extent. Especially in the buy orders on major exchanges, the proportion of XRP has decreased, indicating a reduction in its appeal on the retail side.

In addition, XRP has long faced regulatory uncertainty issues, which further dampens the enthusiasm of retail investors to participate. In an environment lacking clear regulatory guidance, investors are more inclined to reduce their holdings of XRP to avoid potential legal and market risks.

Technical Analysis and Market Strategy

From a technical perspective, XRP's recent price is oscillating near the key support level, making it difficult to break through the resistance level in the short term. In terms of trading strategy, investors mostly adopt low positions and short-term operations to reduce losses caused by fluctuations. At the same time, some institutions are using hedging strategies to reduce risk exposure, further suppressing the market's upward momentum.

Nevertheless, in the long term, XRP still has certain potential. As an important crypto asset for cross-border payment solutions, its infrastructure and ecosystem development are still ongoing. If the macro environment stabilizes and retail demand gradually recovers, XRP is expected to regain some vitality.

Investment Tips

Investors in the current market environment should pay attention to the following points:

1. Carefully control your position: Reducing the investment proportion in a single coin during periods of low risk appetite helps to control risk.
2. Observe market sentiment: Assess changes in retail demand through trading volume and social media activity.
3. Pay attention to macro policies and regulations: Regulatory news may have a significant short-term impact on XRP price.
4. Diversified portfolio: Combine other crypto assets or traditional assets to diversify risk.

Overall, the recent downward pressure on XRP mainly stems from risk-averse sentiment and weak retail demand, and the short-term price may continue to fluctuate. Investors need to analyze market trends rationally, avoid following the crowd, and focus on risk management and long-term strategy layout.